There's been a lot of issues and question with regards to social networks these days and more to do with Data Privacy and what it shares to its 3rd party. So the question here is whether Social WiFi Marketing is still worth doing? or is it the end of it? On ...
June 15, 2018Francis Simisim
Now that you've decided to do WiFi Advertising, the next question is what WiFi advertising devices are supported? The best thing about this, is that the question is: How many people do you expect to connect? How much is your budget? With our platform, Vayafi, we support off-the-shelf brands! This means ...
April 25, 2018Francis Simisim
WiFi Advertising Platform has been around for quite some time, what people don't know much about is there's been a lot of progress at the back of it which makes it innovative and efficient. WiFi Advertising Platforms of today has so much ad-technology built into the system, allowing different features like ...
April 11, 2018Francis Simisim
WiFi is a great channel for you to promote your business, it's one of the best ways to serve targeted, relevant and hyper local ads to people that are out of home and close to the point of sale. Here's a great example of a WiFi Poster: With WiFi poster, the important ...
March 22, 2018Francis Simisim
WiFi Ad injections have been around for quite some time, and how the tech works is that it injects advertising into the user's browser to display your ad. There has been much debate on this feature and it's a gray area technically, legally and ethically. What's great about it is that ...
March 12, 2018Francis Simisim
With technological advancements today, internet is faster than ever and offering several connectivity options for people to go online. There’s always been an ongoing debate on whether people will still use WiFi now that 3g or 4g LTE is widely available in telecoms network. Truth is WiFi isn’t going anytime ...
December 20, 2017Francis Simisim
Cafés are the perfect place to recharge and have some time alone. With the rise of mobile phone users, the natural thing that everyone expects in Cafés is WiFi. Notice how coffee shops would have people sipping coffee in one hand and with a phone on another hand. So why is ...
December 6, 2017Francis Simisim
For a business that provides product or services, the customer experience serves as the new competitive battlefield. If you’re offering food, it’s not just the recipe that you have to think about, there’s the interior, presentation, service, and so much more. You may be offering the best steak in town, ...
November 22, 2017Francis Simisim
A sustainable business means that you need at least 60% repeat customers. So why is it that regular customers do come back for repeat sales? The answer is very simple, you need to know your customers! Who are your customers? When did they visit your establishment? How often? How do we ...
November 8, 2017Francis Simisim
It wasn’t long ago that WiFi analytics was almost non-existent, analytics was simply used by network engineers to track usage of the WiFi network. It was highly technical by nature and only used to optimize the network. What were the network engineers able to track: WiFi usage Devices (MAC addresses) So where ...
October 25, 2017Francis Simisim