Learn more about Customer Behavior, which places they go and how long they stay with our Presence Analytics.
Thanks to the new Geofencing technology, we are now able to bring Presence Analytics to our Enterprise users. By plotting lines and boundaries, we are now able to track users as they walk around your venue. Giving you valuable insights to customer behavior and interests. But what’s really cool about this is that, based on where you are, it allows you to send targeted messages or promotions which is highly personalized and effective.
While Heatmapping, allows you to understand which areas that people visit or stay. Knowing this would show really deeper insights to your customer’s shopping interest and experience, this then allows you to make business decisions, or adjustments or improvements to your venue to help you maximize sales.