44% of email recipients made at least one purchase last year based on a promotional email that targets them personally. Successful brands are now using email personalization as a strategy for creating more effective email experiences — ones that feel less like a robot, and more like a friend.
Email personalization doesn’t need to be insanely complicated to relate with recipients.
Try putting yourself into your customers/client’s shoes. See the image above and tell me how you feel.
We can help you with this.